Posted by on Jun 15, 2015

In response to the WTO’s latest ruling on COOL, the U.S. House of Representatives recently passed legislation (H.R. 3293), otherwise known as the Country of Origin Labeling Amendments Act,  to repeal country of origin labeling requirements for pork, beef and chicken with a resounding 300-131 vote. With Canada and Mexico having announced their intentions to implement retaliatory measures against the U.S. amounting to approximately $3.6 billion in annual tariffs on U.S. products including wine, cherries, beef, pork and corn, the U.S. has a rather big incentive to move quickly to bring its legislation into compliance with the WTO ruling (which made clear that COOL requirements for beef and pork were discriminatory against Canada and Mexico). As it stands, the proposed repeal legislation is now in the hands of the U.S. Senate. Lack of action or slow movement from the Senate at this point may result in the imposition of retaliatory tariffs by Canada and Mexico as soon as late summer.